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Sina Digital News Apple announced Wednesday that Apple Music will cancel the release of Apple Music Connect and will release the previous Apple Music Connect released in the coming year. This means that Apple re-entered the social network and lost.
Apple Music Connect is a platform for artists / artists and enthusiasts working with Apple Music Services. It was created on the Apple Music Music Platform, which allows music players to communicate directly with fans. Explain in a nutshell that it is a social path based on music and led by a big star V.
This platform has been online since 2015, but it seems to have failed. At the beginning of the edition, there were artists who reflected this platform and were not suitable for socializing. Leading singer of Fashion Airplane Dave Wiskus once said in his blog that he is convinced that the social features of Apple Music Connect are not in contact with the music world and can not be used as a normal social network.
Today, Apple Music providers received a notice from Apple:
"Apple Music has made some changes and we want to tell you.
We are always looking for ways to get more focus on artists and help them connect better with their fans. That's why we gave the foreign artist a new design and added a new, tailor-made artist.
Today, we will remove the Connect link from the artist's page and the For You page to simplify the discovery of music. This means that you will not be able to post the content link as of December 13, 2018, but you will still be able to search the content until now until May 24, 2019. You can still create artist songs with the latest version of Apple Music. "
In fact, this is not Apple's first adaptation to Apple Music Connect. Since then, it has been changed from the separate Apple Music tab to the "For You" section, which is the same as the drop from the first-level menu to the second-level menu.
Apple has built a number of excellent hardware and has further enhanced its experience in building an ecosystem App, but the company has no genes for social products and has never succeeded in social products.
In September 2010, Jobs launched the "Ping" musical social network on iTunes at a new conference to begin selling products. He wanted to create an iTunes-based musical social network that allows users to communicate with friends and their favorite artists to discuss their favorite music.
The outside world thinks this is the challenge that Jobs started for Facebook and Twitter, but Ping's design is somewhat contradictory, rather than a platform for selling musical content in the social world.
In May 2012, CEO Cook finally admitted that the user's choice indicates that this is a product that is not worth the effort. On September 30 of the same year, Ping was officially closed.
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