Cornering: If you went to Apple's website and now buy the iPhone XS, you can complete the entire process without seeing a single image with a notch. According to a new lawsuit, Apple's decision to hide a notch with a black background is unlawfully misleading. Other alleged lies include the screen size and resolution of the iPhone X series, which does not take into account notches or curved corners.
A lawsuit filed Friday in the North District of California is attempting to prevent Apple from continuing this practice and wants anyone to buy iPhone X, XS or XS Max to receive compensation. The main focus of the action is on a covert notion, which claims that Claire Courtney Davis has deceived.
"Pictures that hide missing pixels on product screens are visible on the defendant's website, as well as in advertisements by retailers who sell products," the complaint states. "These pictures were referred to by DAVIS, who claimed that the iPhone XS and XS Max would not have a notch at the top of the phone."
The cut is also in the bigger picture, or smaller as possible. According to the lawsuit, the iPhone X screen is "only about 5.6865 inches" due to rounded corners, which is slightly smaller than Apple rated 5.8 inches. Due to rounded corners and notches, the lawsuit claims that the actual resolution of the device is 2195 x 1125, which is about 10% less than Apple says.
Obviously these pixels are also "fake" pixels. LCD screens usually use three sub-pixels (red, green and blue) in striped configurations and use them in different combinations to produce one color for this image. The Samsung OLEDs used by Apple use a "pentile" structure, in which five sub-pixels are arranged in diamond shapes.
Because these sub-pixels are "divided" between actual pixels and twice as green as red or blue, this obviously means that the screen is lower resolution.
"IPhone X is being advertised as having 2436 × 1125 pixels, but it does not actually use real pixels with red, green, and blue sub pixels in each pixel," the complaint says. "Instead, the product has only fake pixels, with only two sub-pixels on a false image."
The claim claims that the iPhone 8 Plus screen has a higher resolution because it has multiple sub-pixels, although it is 1080p. In fact OLEDs look great and the pentile structure is part of what makes the Samsung OLED shine above competition – longevity. They need less luminescence, so individual sub-pixels are not worn and cause burns and other problems.
Apple will be happy to tell you all this. Likewise, a quick scan with a spec sheet of any iPhone model will show whether it has a slot or not. Regarding the screen size, the Apple website says, "if measured as a standard rectangular shape, the screen is 5.85 cm diagonal (the actual visible area is smaller)."
While Apple is doing all the actions, they say that the legal status of these acts is still very controversial. The application aims to achieve a class status, it could be long before it was settled. Apple declined comment.